About

Flowers are my love language — and FLORETTE is where that love comes to life.

FLORETTE was created as a space for thoughtful, design-forward florals rooted in intention. It’s where art and softness meet structure, where compositions don’t simply decorate, but gently shape special moments.

Before launching independently, I spent five years immersed in floral marketing and product development, producing collections and designing for industry showcases. That experience refined my eye and shaped my understanding of visual storytelling through flowers. I later deepened my training in design at FlowerSchool New York and Madrid Flower School, further shaping my appreciation for movement, proportion, and color theory.

Today, through FLORETTE, I focus on intimate gatherings and editorial work, spaces where florals feel curated yet effortless.

Inspired by the quiet beauty of nature and the art of shaping it, I create florals that feel expressive, balanced, and thoughtfully composed.

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Tatiana Azmouz